LES ENJEUX INNOVATION B2B 2018
Location: Salle de Conférence du Medef | Paris | France
THE B2B INNOVATION CHALLENGES
Next Content, support by Fevad, is organizing the 2018 edition of the B2B Innovation Challenges, which will be dedicated to digital performance this year.
Stakeholders will address major topics, such as:
- New business models, new strategies (marketplaces, new e-commerce services, new mobile services, AI, conversational ...)
- Prospecting, acquisition: optimizing your B2B digital marketing
- Data, customer knowledge and personalization: improve the B2B purchasing experience
- Diversification, services, logistics performance to increase customer value and increase loyalty
- Digital innovation at the service of its sales force and its distribution network ...
Debates, presentations, key figures, case studies, networking and interactivity, the day aims to bring together the different players in the ecosystem of B2B brands and distributors to discuss operational and strategic issues and challenges related to the growth of digital services and business models.
Amazon Business, ArcelorMittal, Autodistribution, Engie, Hager, Metro, Raja, Saint-Gobain Distribution Building France, ... are part of the brands of the B2B ecosystem that will share their feedback and their visions.