Building a modern
B2B commerce business

An independent approach to platform selection with guest speaker from Forrester

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Align the right commerce solution with what customers expect

As B2B commerce platforms advance and customer demands evolve, wholesalers and manufacturers must consider technology changes to stay competitive.

Is your e-commerce platform holding back your business growth? Struggling to meet your customers’ expectations? Outdated systems that fail to deliver a modern experience often result in low platform adoption and perceived value, jeopardizing customer loyalty, investments, and productivity.

This exclusive webinar, hosted by Intershop and featuring guest Forrester, is designed to help wholesalers & manufacturers like you understand the nuances of different solutions and navigate the complexities of the selection process, so that you can focus on creating the buying journeys your customers demand.

Just fill out to start watching!

Why watch?

  • Optimize your customer experience: Learn how to design an e-commerce platform that delights your customers and drives engagement.
  • Maximize ROI: Learn how to achieve quick and steady returns on your e-commerce investments and how to ensure long-term success.
  • Find the right balance: Between out-of-the-box capabilities and the flexibility needed to differentiate your brand.
  • Expert guidance: Gain insights from Forrester Principal Analyst Joe Cicman and hear from companies that have successfully built or re-built their online businesses.
  • Critical evaluation criteria: Identify the must-have features in your B2B commerce solution.

Don’t miss this opportunity!  Join us and gain the knowledge and confidence to avoid common pitfalls and drive revenue growth for your business.

Watch now

Speakers

Joe-Cicman
Forrester
Joe Cicman
Principal Analyst
Stacy_Vautour_Hanks
SureWerx
Stacy Hanks
Vice President, Global Digital Commerce
Andy_Stanis
Intershop
Andy Stanis
General Manager USA

Joe Cicman

Joe helps e-business professionals optimize B2B and B2B2C e-commerce strategies. He provides a proven practitioner’s lens for organizations to understand how to deploy the economics of digital commerce to drive tangible outcomes. His research supports technical teams in selecting tools and software for driving online channels, digital sales, and direct-to-consumer (DTC) initiatives.

Stacy Hanks

Stacy Hanks has a proven track record in creating exceptional digital commerce experiences and delivering significant e-commerce growth. As Vice President Global Digital Commerce at SureWerx, a leading supplier of Safety & PPE equipment, she leads the e-commerce business and transformation of the B2B portal. Her previous experiences include Amazon & The Master Lock Company, where she led various Digital teams and honed her expertise in digital commerce.

Andy Stanis

Andy is a client-focused leader known for driving high-impact results in the e-commerce world. As Executive Vice President for Intershop North America, he brings practical experience in both on-premise and cloud/SaaS solutions, e-commerce platforms, and process enhancements. Andy is dedicated to addressing customer challenges and empowering teams to achieve their full potential.