How manufacturers can take digital sales initiatives to the next level by combining commerce, CRM and AI


A digital sales and service portal has advantages for machine owners as well as machine distributors.

For both after-sales is an important factor for long-term customer relationships and scaling sales opportunities.


In this webinar, you will learn more about:

  • Success factors in digital after-sales
  • How to get from a simple webshop to a digital customer portal
  • How connecting a CRM will boost personalization
  • How to leverage AI for new digital services

Achieve excellence by combining digital customer service and self-services!


The experts

Jörg Scholtz, Managing Director, neusta Webservices

Tobias Giese, Global Vice President Digital Solutions, Intershop