Join us on November 14, 2019
in Dusseldorf | Germany
Intershop inpulse 2019 

Get ready for inpulse 2019!

Running a successful online channel: You know what it takes and you know the pitfalls. The world of online commerce is ever changing and challenging. Intershop inpulse accelerates your success online. It’s this year’s must-visit event for everybody in e-commerce, from business manager to developer.

Success Stories & Business Cases
Listen to and discuss with e-commerce specialists from leading B2B and B2C customers. Attend in-depth presentations specifically for business, e-commerce and IT-management and developers.




Trends & Innovation
Discover what the latest trends in e-commerce are and how they can make your business future proof, e.g. artificial intelligence, personalization, marketplaces and progressive web apps.

Hundreds of Intershop customers from many European countries will visit the inpulse to connect, collaborate and learn.

There are only a limited number of seats.

Register now

inpulse 2019 - Agenda



Isabell Zeitz, Head of Marketing DACH, Intershop
Roelof Swiers, Country Manager BeneluxIntershop

Turn Good into Great! 

Dr. Jochen Wiechen, CEO, Intershop
Markus Klahn, COO, Intershop


How to become a Commerce Award Winning Company

Nanne Batelaan, Omni-Channel Manager, De Stiho Groep


Unleash the Power of Innovation

Innovation Talk with signTEK, Concardis and Dynamic Yield and Jane Gao and Travis Wright,  Microsoft
Host: Matthias Müller, Director Product Marketing, Intershop


Lunch & Networking Break


Track Time (3 x 45 minutes)

Create your individual agenda. Just select, for each of the three tracks, out of four exciting customers or Intershop presentations.  Check Track 1, 2 or 3 for all details on twelve exciting presentations. 


Fit for the Future?

Microsoft (speaker to be announced)


This is how your dreams come true

Jan Reinder, Magic Minded


inpulse Cyber Night

Sponsored by CyberSource



Mister Spex

The power of personalization & AI put into practice

André Neubauer, CIO, Mister Spex
Anoop Vasisht, Vice President, Dynamic Yield


Challenges of building great customer experience in a regulated market

Different from many other webshops, the focus of Alko is in customer experience and in responsible sales of alcohol not in maximizing revenue. A responsible way of operating, requires some unique features to -site and omnichannel processes as well.  online store has been the first step towards building the ultimate omnichannel customer experience.

Antti Ala-Nikula, eCommerce Manager, Alko Oy
Nils Kijkuit, Head of Commerce Products, Wundermann Thompson

Intershop Tech Track

Next-Generation Digital Commerce Architecture

How to build a state of the art commerce architecture using GIT/CI/CD with Docker and Kubernetes, Azure DevOps, PWA, API Gateway and Microservices.

Nils Breitmann, Principal Enterprise Architect, Intershop
Thomas Bergmann, Principal Software Engineer, Intershop


Global expansion in 2020: your tax compliance checklist

Digital tax is not just being driven by technology, but also by legislation, with more and more countries moving towards a real-time and transactional model for tax compliance.

EU Member States have agreed to make online marketplaces responsible for charging and collecting VAT for their non-EU sellers in a bid to recover €5bn in VAT fraud. This follows similar moves in the US, where states have been extending the tax net to out-of-state retailers, following the 2018 South Dakota vs Wayfair ruling on economic nexus.

Join Florian Spendlingwimmer, Tax Technology Solutions Manager, as he discusses how Avalara is helping businesses come to terms with the new compliance legislation being imposed on them.

Florian Spendlingwimmer, Tax Technology Solutions Manager – EMEA - Avalara


Transforming beyond Transaction: Deliver a truly personalized shopping experience in B2B

Jerome Ciszewski, Director Digital ChannelsLyreco France
Jakob Jagusch, eCommerce Consultant, Intershop


E-Food: Nurture to Grow!

Bastian Beie, CEO, Block Handels GmbH
Steffen Höpfinger, CEO, signTEK GmbH & Co. KG

Intershop Tech Track

Ensuring faster progressive web-app development for storefront and customer engagement

Dr. André Henning, VP ProductsIntershop
Robert Karl, Product Manager, Intershop

New tools for building and integrating Progressive Web Apps. Developing accessible, reliable and engaging experiences by blending the latest technologies with established best practices.


Boost your mobile commerce

Do you also experience online sales via mobile is growing? Do you want to considerably improve your conversion? Or do you encounter technical and/or practical challenges? Should you choose a native app or use Progressive Web App technology? All challenges and solutions will be discussed to help you boost your mobile commerce.

Ennio Brands, Technical Lead & Managing Consultant, Incentro 
Jeroen Ooms, Senior Frontend & Mobile Developer, Incentro


How to create a heavenly digital experience for your customers?

Listen to Remco Pot’s story, Manager exhibitor services at RAI Amsterdam that yearly organizes,  facilitates and hosts well over 50 international conferences, 70 large shows and over a thousand smaller conferences, presentations and meetings welcoming more than 1.8 million visitors and 17.000 exhibitors.

He explains the WHY and HOW of RAI’s digital strategy.

Remco Pot, Manager Exhibitor Services, RAI Amsterdam
Herbert Pesch, CEO, Evident Interactive B.V.


How does a hardware fitting manufacturer from the Black Forest serve customers all over the world?

Häfele, an international company providing hardware and fitting systems and electronic locking systems, has a long and rich history that began in 1923. Häfele also is a pioneer of the digital transformation using best of breed tools together with trusted partners. HÄFELE provides B2B stores in over 40 countries. This talk gives hands-on insights into the rollout strategy and the general digitalization approach of HÄFELE. Andreas Waidelich shares HÄFELE’s strategy on leading the different country stores to long-lasting success.

Andreas Waidelich, Head of Online Marketing, Häfele GmbH & Co KG
Mathias Ocker, Head of Unit, diconium digital solutions GmbH


How Daily Fresh Food migrated successfully to Intershop 7.10 and adopt Microsoft SQL Server

This talk is essential for everyone who is looking for business opportunities that involve Intershop 7.10 in combination with Microsoft SQL. In addition, Microsoft will explain the business values and advantages of MS SQL over Oracle.

  • What were the key drivers to choose for migration to Intershop 7.10 and trust Microsoft SQL as a high availability database?
  • Which approach has been used to migrate?
  • What are the results of the migration?

Roel Van Alebeek, Solution Architect, Daily Fresh Food
Niels Peters, Senior Business Development Manager, Fenego
Microsoft (speaker to be announced)


Online Marketplaces: Major threat or huge opportunity?

Marketplaces have been growing strongly over the last years and players from China and the United States are dominating the landscape. For an online retailer, brand, manufacturer or wholesale, this means shifting their attention to marketplaces either by starting to sell on them or opening up a marketplace themselves. But what are the differences between the marketplaces, the services they offer, the advantages and disadvantages? And how can you leverage a marketplace in the best way and what does it mean for your company?

This interactive expert panel is about selling on marketplaces, about aspects to take into account in the short and the longer term. What about the development of vertical market places for specific product groups? And does it pay-off to start a marketplace yourself?

Benjamin Storm, Head of Partnermanagement, Mercateo
Jorrit Steinz,CEO & Founder, ChannelEngine
Matthias Müller, Director Product Marketing, Intershop




Jane Gao
Jane Gao
Senior Product Marketing Manager

Anoop Vasisht
Vice President
Dynamic Yield

Andreas Waidelich
Andreas Waidelich
Head of Online Marketing
Häfele GmbH & Co KG

Andre Neubauer
André Neubauer
Mr. Spex

Louis Fitzpatrick
Louis Fitzpatrick
Tax Technology Consultant

Travis Wright
Travis Wright
Principal Program Manager

Steffen Höpfinger
Steffen Höpfinger
COO & Founder
signTEK GmbH & Co. KG

Remco Pot
Remco Pot
Manager exhibitor services
RAI Amsterdam B.V.

Herbert Pesch
Herbert Pesch
Evident Interactive B.V.

Nils Breitmann
Nils Breitmann
Principal Enterprise Architect
Intershop Communications AG

Jorrit Steinz
Jorrit Steinz
CEO & Founder

Roel van Alebeek
Roel Van Alebeek
Solution Architect
Daily Fresh Food

Niels Peters
Niels Peters
Business Development Manager
Fenego NV

Andre Henning
Dr. André Henning
VP Products
Intershop Communications AG

Dr Jochen Wiechen
Dr. Jochen Wiechen
Intershop Communications AG

Markus Klahn
Markus Klahn
Intershop Communications AG

Robert Karl
Robert Karl
Product Manager
Intershop Communications AG

Jan Reinder
Magic Minded

Event venue & Registration

Register now and save your seat

Event venue 

Eventresidenz Düsseldorf, Germany

Be surprised by this exciting venue, well suited for a great atmosphere.  

- Easy to reach by car, plane and train from everywhere

- Sufficient parking space

- Walking distance to hotel


Hotel information

Just a few minutes walk away, we have reserved some great rooms with a special rate

for our inpulse 2019 participants here: 

Hotel Nikko Düssledorf

Immermannstraße 41 | 40210 Düsseldorf

email: | phone: +49 211 834 0

Special Rate Code: Intershop inpulse 2019



Thank you to our partners

Platinum partner

Gold partners

Silver partners



Any questions? - We're here to help! 

  • kontakt_patricia
    The motto of Intershops inpulse 2019 is
    „Let’s turn Good into Great“.
    How could we fulfill our claim if you're not part of it?
    Let's create something great together!
    Patricia Hofmann, Sr. Marketing Manager
  • kontakt_harold
    Level up! Time to jump from “Raise the Bar”
    to “inpulse 2019”.  Join us for even more inspiration & fun!
    Harold van der Horst, Director Marketing EMEA