Advanced B2B commerce: Catalyzed by AI

Discover how Arjen Bonsing’s Intelligent Customer Interaction (ICI) method empowers B2B companies to drive growth, boost personalization, and future-proof their business. This Action Paper guides you through the five essential steps – Analyze, Imagine, Design, Measure, and Manage – with practical frameworks, real-world use cases, and insights from the B2B Frontrunners community.

What you’ll get:

  • A proven framework for AI success in B2B
  • Hands-on tips and tools for each transformation step
  • Best practices from leading B2B companies
  • Guidance for aligning your teams, data, and vision

Start your AI journey today – download the Action Paper now!

Intershop whitepaper Advanced B2B Commerce: catalyzed by AI

Download your roadmap to intelligent customer interaction.