---
title: "B2B e-commerce in 2024: A brave new world"
description: Ready for the AI revolution? These trends & technologies will forever change B2B e-commerce. Download the Intershop Digital Trends Report 2024 now!
image: https://info.intershop.com/hubfs/Landingpages/1_featured-image/featured-Digital-Trends-Report-2024-EN.jpg
---
[](https://www.intershop.com/en/)
- [Why Intershop?](https://www.intershop.com/en/why-intershop)
- [Platform](https://www.intershop.com/en/e-commerce-platform)
- 
The Commerce Platform
Start your perfect B2B buyer journey
fast - all features are ready to use.
[Tell me more!](https://www.intershop.com/en/e-commerce-platform)
Platforminformation
- [Commerce Management](https://www.intershop.com/en/intershop-commerce-management)
- [Search and Recommendations](https://www.intershop.com/en/search-and-recommendations)
- [Integration Hub](https://www.intershop.com/en/integration-hub)
- [Experience Management](https://www.intershop.com/en/intershop-experience-management)
- [Product Information Management](https://www.intershop.com/en/intershop-product-information-management)
- [Order Management](https://www.intershop.com/en/intershop-order-management)
- [Customer Engagement Center](https://www.intershop.com/en/customer-engagement-center)
- [Business Intelligence](https://www.intershop.com/en/business-intelligence)
Technology
- [Headless](https://www.intershop.com/en/headless-commerce)
- [Progressive Web App](https://www.intershop.com/en/progressive-web-app)
Services
- [Implementation](https://www.intershop.com/en/full-service-commerce)
- [Training](https://www.intershop.com/en/training)
- [Customer Success](https://www.intershop.com/en/customer-success)
[Fall Release 2025](https://www.intershop.com/en/e-commerce-platform/fall-release-2025)
- [Solutions](https://www.intershop.com/en/e-commerce-solutions)
- 
E-Commerce Solutions
Increase your customer satisfaction
with the perfect onlineshop experience.
[Find your solution!](https://www.intershop.com/en/e-commerce-solutions)
Your business
- [B2B](https://www.intershop.com/en/b2b-ecommerce)
- [B2C](https://www.intershop.com/en/b2c-ecommerce)
- [B2X](https://www.intershop.com/en/b2x-ecommerce)
- [Manufacturing](https://www.intershop.com/en/e-commerce-for-manufacturing)
- [Wholesale](https://www.intershop.com/en/e-commerce-wholesale)
- [Retail](https://www.intershop.com/en/retail)
Your Needs
- [Global E-Commerce](https://www.intershop.com/en/global-e-commerce)
- [Digital Customer Portal](https://www.intershop.com/en/digital-customer-portal)
- [After-Sales](https://www.intershop.com/en/after-sales)
- [Marketplaces](https://www.intershop.com/en/marketplaces)
Your IT Landscape
- [Dynamics 365](https://www.intershop.com/en/dynamics-365)
- [Extensions](https://www.intershop.com/en/our-custom-api)
- [Insights](https://www.intershop.com/en/insights)
- 
Resource Center
The secrets of successful B2B commerce
are revealed here.
[Get inspired!](https://www.intershop.com/en/resource-center)
Resources
- [Case Studies](https://www.intershop.com/en/case-studies)
- [Webinars & Videos](https://www.intershop.com/en/webinars)
- [Whitepapers](https://www.intershop.com/en/whitepapers)
- [Platform Information](https://www.intershop.com/en/platform-information)
- [Blog](https://blog.intershop.com/en?hsLang=en)
News Center
- [Events](https://www.intershop.com/en/events)
- [Press Portal](https://www.intershop.com/en/press-portal)
E-Commerce Blog
- [Commerce](https://blog.intershop.com/en/tag/commerce?hsLang=en)
- [Technology](https://blog.intershop.com/en/tag/tech?hsLang=en)
- [Trends](https://blog.intershop.com/en/tag/trends?hsLang=en)
- [Insights](https://blog.intershop.com/en/tag/insights?hsLang=en)
- [More](https://www.intershop.com/en/company-profile)
- 
Company Profile
We are Intershop. We're built to boost
your business.
[Read more!](https://www.intershop.com/en/company-profile)
Intershop Team
- [Our Customers](https://www.intershop.com/en/customers)
- [Our Partners](https://www.intershop.com/en/partners)
- [Our Team](https://www.intershop.com/en/team)
- [Your Career](https://www.intershop.com/en/careers)
About Us
- [Our Company](https://www.intershop.com/en/company-profile)
- [Board of Directors](https://www.intershop.com/en/management-and-supervisory-boards)
- [Investors](https://www.intershop.com/en/investors)
- [Offices Worldwide](https://www.intershop.com/en/locations)
Get in touch
- [Contact](https://www.intershop.com/en/contact-overview)
- [Technical Support](https://support.intershop.com/sws/)
- [Partner Management](https://www.intershop.com/en/partner-management)
[Call us +493641500](tel://+493641500) [ Subscribe to our newsletter](https://www.intershop.com/en/subscribe-to-our-newsletter) [ Support Center](https://support.intershop.com/sws/) [Partner Login](https://intershop.kiflo.com/signin)
- [Intershop Digital Trends Report](https://www.intershop.com/en/whitepapers)
# B2B e-commerce trends 2024: The dawn of AI companions
In 2024, we will see a widespread use of AI technology in B2B and B2C e-commerce. It will help brands and businesses to optimize, evolve, and increase profitability while at the same time, decreasing their environmental impact. That’s why you must know the main trends and technologies defining this AI-driven brave new world!
[Download and stay ahead](https://info.intershop.com/en/b2b-e-commerce-trends#newForm)
## A brave new world: AI technology will drive our growth!
The use of AI-based solutions will be the main driving force behind global commerce. B2B organizations wishing to become future-proof and profitable will need to implement these solutions fast and accurately. AI warehouse prediction or AI ‘smart routing’ – to reduce carbon footprint – alongside AI-driven product discovery and even AI companions to help you make decisions in real-time regarding your product prices and your competition prices – or even to predict a potential market spike or low – will become fundamental tools in a future where AI-driven decisions will drive B2B organizations towards a path of sustained growth!
#### You will learn the following:
- How will AI help you build predictive commerce functionalities?
- Will self-service portals become a standard?
- What do you need to do to keep your digital immune system up-to-date?
- How can composable commerce help you build a future-proof solution?
- Can AI provide sustainability solutions for your order management system (OMS)?
- How will digital marketplaces evolve in the future?
- Which tools can bring the vision of autonomous commerce to life?
Prepare yourself for the future and **get this free Digital Trends Report** now!
### Download report now!
Are you ready for a boost?
[Request a demo](https://www.intershop.com/en/request-demo)
Platform
- [Commerce Management](https://www.intershop.com/en/intershop-commerce-management)
- [Digital Experiences](https://www.intershop.com/en/e-commerce-platform/digital-experiences)
- [Search and Recommendations](https://www.intershop.com/en/search-and-recommendations)
- [Customer Engagement Center](https://www.intershop.com/en/customer-engagement-center)
- [Order Management](https://www.intershop.com/de/intershop-order-management)
- [Copilot for Buyers](https://www.intershop.com/en/e-commerce-platform/copilot-for-buyers)
- [Copilot for Merchants](https://www.intershop.com/en/e-commerce-platform/copilot-for-merchants)
Resources
- [Analyst Reports](https://www.intershop.com/en/insights/analyst-reports)
- [Blog](https://blog.intershop.com/en?hsLang=en)
- [Customer Stories](https://www.intershop.com/en/case-studies)
- [Webinars on demand](https://www.intershop.com/en/webinars)
- [Whitepapers](https://www.intershop.com/en/whitepapers)
- [Glossary](https://www.intershop.com/en/glossary)
- [Subscribe to our newsletter](https://www.intershop.com/en/subscribe-to-our-newsletter)
About
- [Company](https://www.intershop.com/en/company-profile)
- [Career](https://www.intershop.com/en/careers)
- [Press Portal](https://www.intershop.com/en/press-portal)
- [Investors](https://www.intershop.com/en/investors)
- [Events & Webinars](https://www.intershop.com/en/events)
- [Become a partner](https://www.intershop.com/en/become-a-partner)
© 2026 Intershop Communications AG
- [Legal Notice](https://www.intershop.com/en/legal-notice)
- [Privacy Policy](https://www.intershop.com/en/privacy-policy)
- [Terms of Use](https://www.intershop.com/en/terms-of-use)
- Cookies