Committing to Digital Transformation: 5 Critical Steps
Digitalization — ecommerce, in particular — has changed the way business gets done. As a result, companies of all sizes and verticals are embracing proven B2C concepts and strategies — from marketing to order management — in an effort to enhance customer experience and fuel growth.
How does customer experience on your website stack up?
- Are your products easy to find?
- Is all your information accurate and helpful to decision-makers?
- Is your order process intuitive?
Read the Intershop eBook “Committing to Digital Transformation: 5 Critical Steps” to learn more about technology, processes and people in your organization you will need to consider.