Up- and cross-selling in B2B
Customers of manufacturers want to preserve their investments and keep machines operational as long as possible. This is the perfect playground for additional sales and after-sales services.
Support customers with proper instructions, correct spare parts, documentation, and service manuals or any information that enables them to reach the machine’s highest possible uptime. Of course, 24/7 in both on-line and offline mode.
Product information is key
You can increase the profitability of your customers from the moment of the initial sale. Make it easy to identify the part that needs to be replaced and ordered. For all phases of the customer journey, relevant information is required. With correct information, the right parts are ordered, which can then be replaced quickly, efficiently and on time. This will guarantee that the machines remain fully operational and ensures recurring revenue.