The Voice of Industry Leaders: Commerce and Digital Adoption in Manufacturing

In this exclusive webinar, we present and discuss the initial results of the survey conducted by Copperberg, Intershop and Evident among manufacturing executives in Europe. You can look forward to the latest insights regarding e-commerce and the adoption of digital technologies - and how these topics will evolve in the future. A joint initiative of:

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The pros and cons of digitization in the manufacturing industry

In our survey among executives of large, international manufacturers, we have identified the true drivers that are shaping and developing their digital and distribution strategy. In the webinar, we'll share with you the current challenges, planned investments, but also the very practical insights - to help you sharpen your own ambitions and plans regarding digitization.

What does digitization mean for manufacturers?

Some of the aspects being discussed:

  • What is the state of digital innovation in the manufacturing sector?
  • What are the real business drivers and digital strategies for the future?
  • What are the organizational challenges in implementing change?
  • What technologies are being invested in to optimize digital strategies and increase online sales?

Gain insight into examples of digitization - live with experts.

As manufacturers look to the future, they realize that online sales must be efficient and scalable to make a global expansion a success. Questions quickly arise about which commerce platform is right and which technologies to invest in to support the growth initiative.

Don't miss this unique opportunity to learn what digitization really means for manufacturers right now and learn from industry leaders!

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The hosts of the exclusive digital roundtable

Lisa Hellqvist
Managing Director


In 2012 Lisa co-founded Copperberg and has since the start been the acting Managing Director. With over 15 years of experience in the industry, she first joined the group of companies as Marketing Director in 2009. In addition, Lisa holds a Bachelor’s degree in business administration and economics.

Dover Fueling Solutions
Joakim De La Chapelle
Director of Customer Experience


Joakim is in charge of Customer Experience at Dover Fueling Solutions. Focusing a lot on the ecommerce strategy and sales of parts online. Joakim has a long background within the service, aftermarket and parts segment and was before his current role in charge of Customer Service & Aftermarket at Dover FS.

Herbert Pesch
Founder / CCO


Herbert is a co-founder of Evident, a consultancy agency with 20+ years of experience in B2B digital. Evident creates digital platforms for B2B companies including; Vanderlande Industries, Atlas Copco, Aalberts Industries, Carlsberg, Dynapac, NCOI, Mazars, and RAI Amsterdam. Herbert advises clients on a strategic level and regularly speaks at industry events in the Netherlands and abroad. With “Let’s talk B2B!” Herbert reports on the developments in B2B Digital. Evident is the initiator of the “B2B Digital Group”, consisting of 30 experts in the field of digitization.

Gerrit Enthoven
Director Sales EMEA


Gerrit is responsible for the growth of Intershop in Europe and has been involved in over 100 challenging international B2B commerce projects. Gerrit advises and guides manufacturers and wholesalers to digitalize, transform and boost their online business. Intershop provides a world-leading B2B commerce platform, which supports clients like Atlas Copco, Rockwool, TomTom, BMW, Miele. Intershop is the initiator of the “B2B Digital Group”, consisting of 30 experts in the field of digitization.