About the whitepaper
The dynamics of business-to-business relationships go far beyond initial transactions. Customers need to manage their installed base, buy the right spare parts, book service appointments or training, and make warranty claims. Self-service portals are a convenient channel for customers and account managers to manage every aspect of their relationship as efficiently as possible.
In this whitepaper, we break down the 4 essential pillars of digital self-service for B2B companies and discuss the technological foundation for a digital self-service approach.
Key Takeaways
- B2B self-service: The biggest time savers for your customers and why you should care.
- Digital sales processes: Key features to consider for delivering a self-service portal
- After-sales service: Ideas to push data-driven upselling and cross-selling
- Digital service models: Opportunities through installed base management, product or service bundling, product-as-a-service models.
Including customer use case!