Scaling fast in B2B
e-commerce: From experimentation to digital transformation

Understand how leading B2B firms bring their long-term vision for digital transformation to life quickly by leveraging internal knowledge, human ingenuity, and fast AI-powered smart experiments.

teaser-B2B-Frontrunners-speaker-session9

Your highway to business growth

In the fast-paced digital world of today, B2B e-commerce is not merely an option but a necessity for driving business growth and digital transformation. Join us in the session of B2B Frontrunners, where leaders from Bunzl and Musgrave share how they stay ahead of the curve, fostering a sharp vision of digital transformation into reality fast with smart experimentation, constant innovation, new testing strategies, and embracing cutting-edge technologies.

The power of smart experimentation

Looking to scale your digital transformation? In this session, you will learn from top experts how to shift from quick small-scale experiments to full-scale digital transformation. Discover the balance between cost-saving strategies and deep customer insights. See how your organization's unique expertise can set you apart in the market. You'll also explore setting your north star, integrating risk management, and leveraging AI to boost your digital strategy.

Join us to explore how your organization’s unique expertise, combined with AI-driven smart experiments, can set you apart in the market, driving your digital transformation vision into reality.

Just fill out to start watching!

Key learnings:

  • Validated strategies: Gain actionable insights to convert experimental data into impactful digital strategies.
  • Efficient growth techniques: Discover cost-saving methods that drive scalable growth while optimizing resources.
  • Strategic balance: Learn to develop a balanced digital strategy that aligns ambitious goals with practical, measurable actions.
  • Informed innovation: Enhance your decision-making process using project scorecards to refine innovation and guide strategic direction.

Join our expert speakers for an insightful exploration

This expert series brings together industry leaders to share pioneering strategies for staying ahead in the fast-evolving world of e-commerce—an invaluable opportunity for growth, inspiration, and networking.

Watch now

Eric-Croon-bunzl
Bunzl Continental Europe
Eric Croon
Digital Transformation Director
Niall-Mullally-Musgrave
Musgrave
Niall Mullally
Head of Digital Customer Experience
Peter-Klinkhamer
Sparque.ai
Peter Klinkhamer
Product Owner
Nils-Breitmann-Intershop
Intershop
Nils Breitmann
Senior Director Artificial Intelligence
Gerrit_Enthoven_M
Intershop
Gerrit Enthoven
EVP Customer Acquisition

Our host

Arjen_Bonsing
The Humain Touch
Arjen Bonsing
Founder

Bunzl

Bunzl is one of the largest multinationals, specializing in distribution and services for the food packaging, hygiene supply, and personal protection equipment sectors. Operating in over 29 countries and with more than 22,000 employees, Bunzl is a proven global leader in the business of non-food consumables distribution, having reported in excess of £12 billion in revenues for 2022.

Musgrave

Musgrave, is the best food retail, wholesale, and foodservice company in Ireland, with a 146-year legacy of innovation. Being a successful family-owned company, Musgrave serves local and international markets with sustainability at the core of their business. In 2022, Musgrave reported €5 billion in revenue, establishing its role in European food distribution.

VML

VML is a platinum Intershop business partner and a leading creative company that combines brand experience, customer experience, and commerce to create connected brands and drive growth.

Accenture

Javelin Group, part of Accenture Strategy, provides strategy consulting and systems integration services to the world’s leading retailers, brands and B2Bs, and is a Intershop Platinum Partner and member of the Intershop Partner Advisory Board.

SPARQUE.AI

Sparque.AI empowers businesses with AI-driven insights, turning data into actionable intelligence. Our platform enables smarter decisions, optimizing operations and driving growth. Sparque.AI brings the future of data-driven strategy to your fingertips.

The Humain Touch

The Humain Touch guides companies in harnessing AI's potential to truly become customer-centric, data-driven, and create business value by leveraging their internal knowledge and human ingenuity. Their distinctive methodology is the result of extensive research, a deep understanding of AI, hands-on client partnerships, and the invaluable insights gained from analyzing countless customer journeys.

Join the e-commerce community for B2B

This session is designed for e-commerce, sales & marketing managers, executives, digital professionals, and anyone eager to propel their B2B e-commerce strategies forward. Not a member of the B2B Frontrunners community yet? Enlarge your B2B network and join our e-commerce community.

Join the community